According to the American Society for Aesthetic Plastic Surgery (ASAPS), demand for aesthetic procedures is now being driven by younger patients than ever before. Generation X’ers (31 to 45 years old) accounted for 43% of procedures while Baby Boomers (ages 51 to 64) accounted for only 28% of procedures.
Some of this shift is due to the popularity of nonsurgical options, such as Botox and fillers, which are more appropriate in younger patients than surgical options such as face lifts. On the other hand, many younger Americans also are willing to consider preventive cosmetic medicine, “tweak” surgery and using science to maintain their youthfulness over time.
In addition to seeing a more youthful face, women who just finished having children are looking for Mommy Makeovers to improve their waist and breasts.
Another trend is the approach of maintaining a youthful look over a longer period of time by starting with proper skin care in the 20’s, adding Botox and fillers in the 30’s and considering minor procedures such as eyelid lifts in the 40’s.
If you are considering a minor or not-so-minor improvement, consider starting a relationship with a Board Certified plastic surgeon to discuss your goals and expectations. To look your best, don’t forget to maintain a proper diet, perform regular exercise and use proper sun protection.
- Source: American Society for Aesthetic Plastic Surgery
- Image Source: Ambro / FreeDigitalPhotos.net (Unless otherwise noted, all images are models and not actual patients.)
- Copyright: Karol A. Gutowski, M.D., Chicago, IL, 2011